Old Mutual Partners with Agencify to Accelerate Digital Insurance Distribution in Kenya
By Jacquelyne Arusei | Nairobi,
Old Mutual has entered into a strategic partnership with Agencify aimed at strengthening and expanding its digital insurance distribution while accelerating the adoption of technology-led sales models across Kenya.
Through the partnership, Old Mutual will leverage Agencify’s digital platform to support independent insurance agents, enhance operational efficiency, and scale the distribution of insurance products through ecosystem-driven models. The collaboration is expected to improve market reach while making insurance products more accessible and convenient for customers.

Agencify’s user-friendly platform automates key insurance workflows, including client onboarding, policy administration, and customer engagement. This enables agents to operate more efficiently while allowing customers to access insurance products faster and with greater ease.
Commenting on the partnership, Japheth Ogalloh, Managing Director of Old Mutual General Insurance, said the collaboration aligns with the company’s digital transformation strategy.
“Working with Agencify will allow us to expand our ability to connect with customers through innovative digital channels, while supporting agents with technology that improves efficiency, service delivery, and market reach,” he said.
The partnership underscores Old Mutual’s commitment to leveraging digital innovation to enhance insurance penetration and deliver customer-centric solutions in the Kenyan market
